Tchibo Mobil

I edited this spot for Tchibo Mobil, directed by Arrigo Reuss, built around a beautifully simple idea: what happens when grandmothers get their hands on smartphones? The "Oma? Oma!" concept leans into generational humour with real warmth, and Arrigo brought exactly the right light touch to make it land. Beyond the offline edit, I also handled the compositing and sound design, and both came through to the online almost untouched. My job was to find the rhythm between the comedy beats and the tenderness underneath, keeping the pacing tight without losing the charm. A genuinely fun one to cut.