Gatorade
Supercontinent brought me on board to handle the online editing for this Gatorade spot, directed by Sinan Sevinç. "Is It In You?" is built around the quiet, relentless side of football: the sweat, the pressure, the split-second decisions under pressure, so the finish had to feel clean and precise without ever losing that raw intensity. Working alongside the team at Supercontinent, the online pass was about polishing every frame while keeping the driven, understated energy of the edit intact. It's a piece that lives on detail, which made getting each one right especially satisfying.
Credits
Production
Stink Films
Director
Sinan Sevinç
Agency
DRAVT Sports
Online Editor
Alexander Brand


